Artbeats - Phil Bates, President

Artbeats offers a library of royalty-free stock footage that includes pyrotechnic effects such as fire, explosions, and shock rings; aerials, establishments, water, backgrounds, clouds, animals, nature, special effects, scenics, lifestyles, and backgrounds.

Artbeats’ products are suitable for broadcast, feature films, commercial, multimedia, game development and independent producers.

Currently, the Artbeats library includes 421 titles, of which 138 are HD, as well as a selection of royalty-free solo clips. Also available is free research assistance by the company’s service representatives and access to online tutorials.

Artbeats’ footage is available in HD-1920x1080, D1 NTSC-720x486 or D1 PAL-720 x 576 resolutions. HD collections range from US$799 - $1299 while single clips start at US$300 each. Standard definition collections cost from US$399 - $699; while solo clips are available at US$199 each.

Which products / genres are popular in Asia Pacific?

Footage in the genres of ‘Effects’, ‘Nature’ and ‘Backgrounds’ have been most widely asked for in Asia Pacific. Especially popular has been footage of water, with the most widely requested clip being the water drop from ‘Water Effects 1’.

Are there any emerging trends in Asia in terms of stock footage?

The company observes that the growth of HD and the increasing popularity of using royalty-free stock footage are the two main trends in the region. With demand for content reaching an all-time high, it is becoming extremely beneficial to pay for footage once and then be able to use that footage multiple times on a variety of projects and applications.

What is the company’s outlook on 2008?

Artbeats expects the demand for royalty-free stock footage, especially those in HD format, to continue growing. Also, new digital cameras including RED ONE looks set to provide the company’s producers with easier and better ways to capture high-end imagery.

In 2008, Artbeats will release new ‘Ultra’ products in high definition, including ‘Ultra Water Drops’, ‘Ultra Waves’, and ‘Ultra Water 2’ among others. Shot using the Phantom HD camera from Vision Research, these collections feature ultra slow motion footage.

The company is also planning to release new ‘Cloud Fly-Thrus’ collections of which will be available in high definition for the first time. In addition, as per customer requests, Artbeats will also release new city aerial footage collections on the American cities of Dallas, Atlanta, and Miami, which will also be available in HD.

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BBC Motion Gallery - Justin Avery, Sales Manager, Asia

bbcmotiongallery.com is the gateway not only to the BBC archive, but also to the NHK Japan, CCTV China and CBS News archive which BBC Motion Gallery represents. The website provides access to both Rights Managed and Royalty Free content.

The price of Rights Managed material is determined by the license term, the territories where the footage is to be shown and the medium or platform. Royalty Free clips can be purchased directly online and have a fixed price per clip or per disk. Beyond the footage found on the website, a selection of Rights Managed footage is also available from an offline archive.

Also, BBC Motion Gallery has produced over 100 hours of short programme content. Using a mix of archived, specially shot material, these series are suitable for broadcast, digital media and sponsorship opportunities. The company’s latest titles include Changing Worlds (12 x 5”), a factual series exploring key elemental factors affecting the planet; World’s Wonders (40 x 3”), a short travel and adventure series on the architectural ‘wonders’ of the world; as well as First Steps II (20 x 3”), which showcases the parental instincts of animals.

Which products / genres are popular in Asia Pacific?

Given that its raft of HD clips has proven popular in the region, BBC Motion Gallery finds Asia to have embraced HD footage to a greater extent than other territories. Content featuring Beijing and the Olympics as well as BBC material have been in demand. Regional clients have also licensed HD footage from the NHK archive, as Asia looks to be at the forefront of HD material usage.

Are there any emerging trends in Asia in terms of stock footage?

BBC Motion Gallery finds that content owners are working increasingly closely with brands and agencies which are focusing on multi-platform, which represents more opportunities for the company’s products.

Also, BBC Motion Gallery observes that brand and agency creatives see stock footage as a creative solution to ever-decreasing budgets as stock imagery does not necessarily equate to material of low quality and a lack of creativity.

What is the company’s outlook on 2008?

BBC Motion Gallery’s core broadcast business has continued to thrive and is expecting to conclude a number of output deals of sizeable volume. Digital media presents the company with new opportunities including licensing clips for digital screen networks, mobile and for IPTV. In Asia, BBC Motion Gallery will open a new office in Singapore in spring of 2009.

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Corbis Motion - Skip d’Amico, Director

Corbis Motion has collections of contemporary and archival footage which include more than 25,000 clips worth 30,000 hours of moving images and partner footage libraries worldwide for editorial and commercial use. Catering to a variety of subject matter, popular content from Corbis include clips taken from up-to-date sporting events, travel and destinations, and nature in HD. Pricing is variable and is dependent upon factors including media buy, distribution or placement of the communication, the type of communication or production, and the production value of the footage.

Which products / genres are popular in Asia Pacific?

Increasingly, the Asian market is requesting footage that has a more natural or organic feel to it and is moving away from footage that feels overly staged or generically “stocky”.

What is your company’s outlook on 2008?

Corbis received new footage from Hong Kong-based Imagica Entertainment and will be seeking out new content partners in Asia in 2008. It is also looking to make web enhancements to www.corbismotion.com by revamping search parameters to simplify navigation. In addition, Corbis Motion is expanding its offerings of royalty free content by partnering with content libraries worldwide, and will create a royalty free section on the Corbis Motion website to provide users with access to the clips.

New from Corbis Motion is ‘Ron Chappel’s America’, a new project offering HD 4:4:4 format aerial footage and stills from across America. In addition, the company is providing the new ‘Oxford Scientific’ collection which covers a variety of subjects including science and nature. Much of the footage is prepared in London and is mostly offered in HD.

In 2008, Corbis Motion’s new partner, Slovenia-based Fotospring, is providing new lifestyle as well as travel and destination footage which are “euro-infused” to cater to European clientel. Similarly, Vision Images, Corbis’ other new partner lifestyle content production company from Italy is also providing European content shot year-round and contributed monthly to Corbis Motion.

With the ‘Hollywood Licensing’ collection being popular among Corbis’ clients, the company is offering 100 of the series’ best work and cleared submissions exclusively. The collection will be actively promoted and is viewable at www.corbismotion.com throughout 2008. On offer is also the ‘Pan Am’ collection which comprises 20 years worth of footage dating from the 1950s including clips of the first 747 planes, the Taj Mahal and Big Ben in London.

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Framepool - Natascha Kern, Asia Representative

Framepool is a European online stock footage collection sourced from independent cinematographers run by filmmakers.

It offers more than 400,000 clips, mainly originating from Super35, 35mm, Super16 and 16mm film as well as HD which can be viewed and downloaded from the website. The collection includes aerials and landscape shots, wildlife, sports, history, art, science, lifestyle and people shots from around the world as well as computer-generated and special effects footage.

Framepool licenses its shots to advertising, feature film, TV, corporate and internet production companies. Its content is suitable for use in viral campaigns, television commercials, indie festival entries, TV series, theatre screenings, and DVD releases with licenses and prices customizable to meet project requirements.

Also, the international sales team provides expert advice and research assistance in eight languages.

Which products / genres are popular in Asia Pacific?

Framepool finds its Asian clients to be growing in creativity with storyboards and ideas requiring all sorts of motion content. Generally spoken, business from western cities tend to have ‘football’, ‘landscapes’, ‘wild animals’ and ‘historical footage’ as keywords for often requested footage.

Are there any emerging trends in Asia in terms of stock footage?

The company finds that Asian clients are increasingly realizing that motion content can enrich their freedom in creativity and as a result spots, virals, features and documentaries of good quality.

What is the company’s outlook on 2008?

Framepool is looking to strengthen its position in key Asian cities, as well as to improve its website at www.framepool.de.

The company will also be on the look out for new and quality material, and is working to continue improving its service to clients.

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Getty Images - Rachel Dennis, Director, Corporate Segment Marketing & PR, Asia Pacific

Getty Images’ online distribution platform, gettyimages.com enables customers to search, purchase and download photography, illustration, audio, footage and editorial images; commission assignment photography; as well as to create, manage, share and distribute marketing materials, all in one portal.

Prices start from US$49 per image for web use and Getty Images offers flexibility in pricing to meet different needs and budgets.

Which products / genres are popular in Asia Pacific?

Getty Images observes that in Asia Pacific, aerials or footage shot from challenging locations are becoming increasingly popular.

The high production values provided by footage that is logistically difficult to acquire ensure these materials will be in demand. An example is Getty Images’ footage of the Petronas Towers in Kuala Lumpur, Malaysia shot by a helicopter flying in-between the twin towers.

In addition, Getty Images’ partnerships with Universal Studios and Warner Brothers Entertainment also provide footage of big budget production values.

Are there any emerging trends in Asia in terms of stock footage?

With the build up to Beijing 2008 Getty Images is receiving a large number of requests for Olympic-related imagery and associated sporting themes at the moment.

Also proving to be a key trend is the increasing demand for material on environmental themes such as renewable energy, green power and climate change concepts have become increasingly popular.

In addition, to meet the high demand for celebrities’ footages, Getty Images has created a new entertainment video product that provides footage and audio taken live from key red carpet events including the Oscars.

What is the company’s outlook on 2008?

Getty Images is looking to stabilize its core business conducted via its website while further internationalizing, as well as implementing a segment marketing approach which is new to the company.

The company will also be investing and driving its key growth businesses including its editorial offerings such as news, sport and entertainment businesses, as well as footage, asset management and assignment services, along with the iStockphoto service.

Getty Images has also expanded its offerings to include music with the company’s acquisition of Pump Audio in 2007. The company will be launching a consumer site for that in 2008.

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Thought Equity Motion - Kevin Schaff, CEO

Thought Equity Motion is a motion content agency providing resources to creative and production professionals. The company offers a collection of moving images and dedicated research teams which work together with advertising, entertainment and production professionals. Thought Equity Motion’s offers both royalty free and rights managed content and both types may be licensed and downloaded from the website, with pricing dependent on the format and use of the material

Which products or genres are popular in Asia Pacific?

Footage on environmental issues including global warming, desertification, ice breaking into the sea in Antarctica, floods, hurricanes, tuvalu, and Yellow Sand from China have been popular in Asia. Regionally, demand is high across the genres of scenery and landscape; sport; wildlife and nature; business; lifestyles, especially aging society and active seniors; as well as culture including festivals and traditions.

Are there any emerging trends in Asia in terms of stock footage?

Thought Equity Motion observes that clients are demanding more of quality high definition and 16:9 ratio-content, as well as a variety of art-directed content. With the advancement in technology, the company also sees the approach of combining stock footage with original materials to be increasingly common.

In its traditional role, stock imagery has been used as “fillers” or to establish shots, and has served as an alternative to shooting original material. Now, that has changed, as stock footage is regarded as a creative option that can take a major role in projects.

What is the company’s outlook on 2008?

Thought Equity Motion has recently released the ‘Storyline Collection’, a selection of modern lifestyle motion scenes that provides entire storylines. All of the motion content in the ‘Storyline Collection’ is packaged with free matching high resolution photos to allow agencies to build integrated campaigns across broadcast, online and print media. The ‘Storyline Collection’ comprises a series of contemporary scenes containing characters and settings that can be interchanged to build entirely new stories. Rights to the ‘Storyline Collection’ are fully cleared and royalty-free to provide creatives with flexibility in building new media projects.

In 2008, Thought Equity is opening several new worldwide offices. The company will also add to its entertainment collections to provide access to over 60 per cent of all films produced in the history of Hollywood. Besides that, the company is introducing music and audio effects to provide multimedia solutions to customers’ projects.

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12 Inch Design - Jeremy Wood, Director of Sales

12 Inch Design offers animation and effects in 17 volumes across three separate product lines: ProductionBlox, ThemeBlox and PowerBlox.

ProductionBlox consists of eight volumes of 35 looping, network-quality background animations and five animated alpha-mattes for one-step creation of matching effects. Each background also comes with a matching left, right and lower static third for a total of 145 elements in each volume. Generally themed, ProductionBlox elements are available in SD (PAL/NTSC), HDV and HD formats, from US$25 per volume in a package.

ThemeBlox is a seven-volume animation toolkit with more than 35 background animations and 25 animated effects including overlays, lower thirds, and motion design elements dealing with a specific subject. The subjects covered are ‘High Tech & Medical’, ‘Sports’, ‘Weddings’, ‘Business & Money’, ‘Faith & Worship’, ‘Elections’, ‘Holidays and Seasons’. ThemeBlox is also available in SD (PAL/NTSC), HDV and HD, can be purchased at US$30 per volume in a package.

Both volumes of PowerBlox contain over 250 editing elements including tech rings, ‘swirlys’, motion design elements, mattes, grids, ramps, corner pin displays, globes, full screen wipes, globes, flowing fabrics and many more. PowerBlox costs under US$25 when purchased together with ProductionBlox and ThemeBlox.

12 Inch Design’s entire line of products is available from Click Grafix Sdn. Bhd. which has offices in Malaysia, Singapore, Philippines, India, Thailand and Vietnam.

Which products / genres are popular in Asia Pacific?

The most popular product in Asia Pacific is ProductionBlox (PAL). Being generally themed, the elements can be used in various productions and non-linear editing software that can import QuickTime video.

Are there any emerging trends in Asia in terms of stock footage?

In Asia, as in the global market, High Definition video production continues to emerge and set new standards of excellence in the industry.

More and more independent production companies and individuals are taking advantage of the lower costs associated with HD software and hardware.

What is the company’s outlook on 2008?

12 Inch Design will continue to expand on the ProductionBlox and ThemeBlox lines, and release new product lines that specifically address the evolving needs of editors. Announcements will be sent to all members of the 12 Inch Design club which is free to join at www.12InchDesign.com.

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