Singapore – AETN All Asia Networks Pte Ltd (AAAN) has appointed Jenny Tan to head up its advertising sales for Southeast Asia.

The network officially launched eleven months ago with The History Channel and Crime & Investigation Network brands. And 27 May 2008 saw The Biography Channel launch in Singapore and The Philippines.

Asked whether it was quite early in AAAN’s maturity to be pursuing advertising revenues, general manager Louis Boswell said that Tan’s duties would include promoting the brand proposition to media agencies and marketers, as well as working on content-led ad solutions in conjunction with the production team.

Tan has previously held positions with Business Week, Hallmark Channel and Discovery Networks Asia.

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