Paris - Christophe Lambert, advertising director and co-founder of the Blue agency with director/producer Luc Besson, will give the creative keynote at MIPTV 2009 on branded entertainment. The 46th MIPTV entertainment content market will take place in Cannes from 30 March to 3 April 2009.
The keynote, organised in partnership with Euronews, will be held on March 31 in the Palais des Festivals, within the framework of the MIPTV 2009 conference programme.
Lambert joined forces with Luc Besson in Autumn 2008 to form the first French ‘advertainment’ agency, Blue, which specialises in the production of multi-platform entertainment content designed for brands. Before moving into production, Lambert began his career in advertising, becoming one of the most sought-after ad-exec for agencies and brands both in France and abroad.
GMA Worldwide, Inc. (GWI), the content acquisition and distribution subsidiary of Philippine multimedia company GMA Network, Inc. (GMA), recently signed a three-year output deal with Fox International…
Singapore - BBC Worldwide Channels Asia has launched BBC Knowledge, BBC Lifestyle, BBC Entertainment and CBeebies on Thailand cable and satellite television operator TrueVisions. The four channels …
Singapore - Angel’s Gate, a business reality programme utilizing a 360-degree media platform, is making its debut on regional broadcaster Channel NewsAsia on February 6. This first season comprises…
Singapore - SES S.A. announced that the SES-3 satellite is being relocated from its former location over North America to Asia, an area experiencing great demand for the satellite’s capacity. The S…
Munich / Singapore - Multi Channels Asia (MCA) has secured the exclusive distribution rights to Motorvision TV, a HD European Pay-TV channel dedicated to automobile programming. Under the terms of …
Free Magazine Subscription
Printer-friendly version
Email to a Friend
