JVC 3D LCD TV gain popularity

9 February 2010

Sydney – 3D LCD TV pioneer JVC has seen the demand and popularity of its commercially released HD3D LCD screens grow significantly in recent months. JVC has been providing stereoscopic display solutions for 3D content creators since early 2009 in anticipation of an increasing amount of 3D TV content.

JVC 3D LCD screens are currently being used by production and post-production houses Australia-wide and are available from specialist JVC 3D resellers including Future Reality, Inition 3D, Jumbovision and Gencom Technology.
JVC's 46-inch 3D LCD screen, the GD-463D10, is only 39mm thick and uses JVC's unique high-quality 3D visual engine to deliver a natural, flicker-free visual experience. The GD-463D10 provides flicker-free 3D images by adopting the Xpol polarizing filter method and battery-free passive-type circular polarizing filter glasses.
Video input is compatible with industry standard line-by-line and side-by-side 3D formats. JVC's unique 3D decoder circuit translates images into the optimal Xpol display format and demonstrates the ability to accommodate subtle gradations and shades of colour.
Inition managing director Asia Pacific, Christopher Sutton said, "Our most recent sale was to Melbourne-based VFX house Iloura and we have another 6 potential sales this week alone. We are also in discussions to sell 500 JVC 3D LCD screens into India to cover the IPL cricket."
Part of the success of the JVC screens is the fact that they are passive not active which makes them cost effective and they use lighter glasses, as well as there being no eye fatigue due to flicker. They also do not need double the bandwidth to broadcast in stereo, have good image quality and work perfectly as a 2D screen as well.
"Feedback from clients who have used the screens is very positive. They are delighted with the image quality and comment that the 3D is very effective. CES this year was all about 3D and with the success of Avatar it looks like there will be plenty of content coming down the pipe. As a result, people are wanting the screens far more quickly than was anticipated by many manufacturers. The JVC screens are out there and available now giving them an advantage on active screens still in development. It's clear now that 3D will move far more quickly into the home than any of us previously thought," said Sutton.
Gencom Technology sales specialist Lyndsey Thompson agrees, "We have sold two screens in New Zealand in the last few weeks alone, one to Digipost and one to Park Road Post and the response has been great. Both are being used in review of stereo shoots for 3D film production and 3D animation. Clients are happy with them and I believe most of the larger post houses will purchase them over the next twelve months and the Rugby World Cup will drive some corporate sales too."
Future Reality director, David Edgar added, "We utilise the JVC 3D LCD as the primary display when demonstrating our suite of industry leading 3D creation products and have recently supplied another JVC unit which is being used as the on-set preview display for a major new stereo feature currently in production in Queensland."