Express yourself

Singapore – ESPN STAR Sports (ESS) has launched “Speak Your Mind”, a new on-air campaign for its programme Intel Monday Night Verdict.

An original programme featuring Steve McMahon and Shebby Singh, the show features key issues and topics related to football, providing fans an opinionated and informed, no-holds barred discussion of the game.

The new on-air marketing campaign aims to encourage people to share their opinions, a core value of the show. It features a series of promos depicting the reality that many young people hold back from expressing their point of view.