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What's this RSS thing? How do I use it?

RSS (really simple syndication) allows Web sites to make their most recent content available to you automatically. A program called an RSS reader, or "aggregator," helps you to organize and view the various RSS feeds to which you choose to subscribe. Most feeds (OnScreenAsia's included) contain a headline, an abstract, and a link to each new item. The power of RSS lies in its ability to bring all of the news and content that interests you into one place. Rather than visiting 10 Web sites, you fire up your reader and quickly see what all of them have published. Then you click through to the articles that you want to read.

Get a reader: To take advantage of RSS feeds, you need an RSS reader/aggregator. Generally, these tools come in two forms: A program that you install on your computer (sometimes integrated into your email program), or a Web-based service. Both Yahoo!, with its My Yahoo! offering, and Google, with Google Reader, make it pretty easy to get started, and RSS is now integrated into the latest versions of both Internet Explorer and Firefox.

What RSS is not

OnScreenAsia's RSS headline service is not intended as a substitute for licensing the complete content of our articles. Please contact our editors if you'd like to use our article content.

OnScreenAsia Latest News

Get OnScreenAsia's latest news and features.

Animation

Covers 2D/3D graphics used in film/TVC/ broadcast design (i.e. TV trailers/ promos etc) and visual graphics used in 'live' broadcast environment.   33

Broadcast

Includes only the creative process in a broadcast environment and Technology and products for broadcast.   32

Cameras

Covers film/digital cameras used in TVC/film/documentaries and Acquisition formats include: 16mm/ 35mm/ HD/ SD/ DV/ HDV.   34

Country Focus

  38

Digital Cinema

The projection of movies in digital format using digital projectors such as the DLP units from TI. Also known as "d-cinema."   35

Events

Previews and reviews of key events in the broadcast, production and post industries.   41

Media Financing

Covers funding initiatives for TV/Film projects and media financing forums, groups and conferences.   36

Post-production

A final stage in the production of a film or a television program, occurring after the action has been filmed or videotaped and typically involving editing and the addition of soundtracks.   30

Production

The stage where the content is actually created and shot.   31

Technology Focus

Features and write-ups on the latest technological developments, products, equipment and installations in the TV/Film industry.   40

Visual Effects

Covers topics like blue screen, green screen, miniature sets, matte paintings, Rotoscope, Particle effects and dust and scratch removal.   37

Advertising

Monitoring advertising spend's shifts between media, as well as integrated advertising solutions.   24

Buyers' Forum

Programming acquisition heads from across the region share their content successes and needs.   17

Cable

Apart from continuing opportunities for cable TV growth, TVA charts the impact of long-distance delivery via cable.   20

Content

From 'traditional' genres, to emerging programming, TVA keep abreast of linear and cross-platform content trends.   16

Content Protection

TVA eyes how the threats to content and service security proliferate as the industry evolves.   27

Gaming

TVA looks at the crossing over of content from game to screen, or vice versa.   29

Internet

TVA charts the continued convergence of the on-line and on-TV experience.   23

iptv

From on-demand and interactive services, to linear channels and searchable content, TVA looks into Internet Protocol television.   21

Marketing

Channels and broadcasters share marketing and branding strategies with TVA.   25

Mobile

A TV screen in its own right, or a means of offering complementary services, TVA monitors the increasing importance of the mobile device.   22

Music

Audio has often paved the way for video delivery, TVA looks at music's impact on TV.   28

Research

Media consumptions trends, viewership ratings data and interview with regional and international research experts.   26

Satellites

TVA looks at latest developments surrounding satellites and related services.   19

Sellers' Forum

Licensing and sales executives from around the world outline programming trends and showcase their newest fare.   18