Taipei – Internet penetration among 15-39 year olds in Taiwan has hit 74% and will continue to rise, according to executives from Yahoo Kimo Taiwan. Of Taiwan’s 12.5 million Internet users, 10 million are frequent users – up from 3 million in 1998. Amongst the 15-39 demographic, [...]
Hong Kong – CASBAA will focus on the increasing impact of mobile technologies and the further development of pay-TV advertising in 2008, said Marcel Fenez, Global Managing Partner, Entertainment and Media Practice of PricewaterhouseCoopers, who was re-elected for a two-year term [...]
Singapore – Asia Pacific’s first Nokia WiFi Zone will roll out in Singapore on 12 public buses to provide free wireless Internet access to commuters from Nov 25. The WiFi buses are part of Nokia’s initiative to provide consumers with access to high-speed Internet connection on the [...]
Microsoft’s purchase of a 1.6% stake in social networking site Facebook for $US 240 million has been welcomed by advertisers in Asia and hailed by some analysts as a landmark deal for Microsoft. As part of the deal, Microsoft, Facebook’s advertising partner in the US, becomes the [...]
Hong Kong – The online display advertising market in China jumped by 14% in the third quarter of 2007, reaching RMB 2.6 billion ($US348 million), with total online ad revenues for the year to date topping $885 million. That’s according to the latest AdRelevance report from Nielsen [...]
THERE is no doubt that the digital revolution is transforming both society and the media industry. Technology has encroached upon all aspects of our daily lives. People watching television now have more choice not just on what they watch, but how they watch it. The proliferation [...]
While TV advertising has really benefited from the country’s economic growth within the last few years, it now seems to be the turn of TV subscription to take off in a big way with the advent of new access technologies. Whether it’s the digitization of cable TV services, the [...]
Simply put, what is Babelgum, and how was it born? The Babelgum network features content spanning film, news, sports, documentaries, music videos and concerts, lifestyle and trends, animation and scripted programs. Babelgum is the brainchild of Silvio Scaglia, founder and former [...]
As the worlds of broadcasting and telecommunications move towards convergence, SMG is expanding to meet the emerging opportunities of the digital media sector. Earlier this year, SMG made its intentions quite clear: “The aim is to make Shanghai the biggest IPTV network in the world”, [...]
Digital cable TV is developing at a fast clip in China, with the number of households with access to the facility having reached 60 million throughout the country, according to one estimate. The number is nearly 10 times as many as the 6.56 million homes reported to have digital [...]