Advertising
Monitoring advertising spend's shifts between media, as well as integrated advertising solutions.

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Content Kingdom

Advertising, 7 January 2012

TVAPlus: Looking at sales and distribution firstly; how did last year fare compared to 2010 and how you are seeing content moving and what sort of content is moving in Asia Pacific currently? Steve: We’re certainly seeing more digital deals, particularly in China, Taiwan and also

Big decisions face India’s youth

Advertising, 5 January 2012

Mumbai – BBC Worldwide Productions in India is producing a brand new reality series for youth focussed Channel (v) entitled My Big Decision. The seven part series, hosted by Bollywood star Sandhya Mridul, will premiere on 14 January. The series follows young people as they go

Jonathan Mildenhall headlines MIPTV

Advertising, 5 January 2012

Paris – Jonathan Mildenhall, Vice President Global Advertising Strategy and Content Excellence for The Coca-Cola Company, is headlining MIPTV 2012’s Branded Entertainment programme. He will deliver a Media Mastermind keynote address on 2 April. Mildenhall will explain Coca Cola’s

Future steps at MIPTV

Advertising, 16 December 2011

Paris - MIPCube, a two-day high-level networking and live learning experience exploring the game-changing innovations affecting the TV industry, will open in Cannes on Friday 30 March, just ahead of the 2012 edition of MIPTV (1-4 April). Building on the 2011 success of Connected

Nine hits for MTV

Advertising, 28 November 2011

Singapore, Japan, Korea, China – MTV won nine awards at the 2011 PromaxBDA Asia Awards, held in Singapore. MTV’s Asia-based creative teams scooped a total of six gold and three silver awards across title sequence, animation, print and logo design categories, among others. Wins

Reaching a fever pitch

Advertising, 21 November 2011

Singapore – The finalists for Superpitch 2011 were revealed today by organizing publication Television Asia Plus. The six shortlisted entrants of each genre will pitch their ideas in person to a panel of expert judges on 8 December at Pan Pacific Hotel, Singapore. Each session

And the nominees are…

Advertising, 17 November 2011

Singapore – The finalists for this year’s Asian Television Awards 2011 (ATA) were announced today by organizing publication Television Asia Plus. A total of 224 entries spanning 13 countries have been short-listed for the 16th annual presentation of the region’s industry honours.

Connect and conquer

Advertising, 15 November 2011

Singapore – Facebook believes that today’s businesses are better off in a connected environment. At the Festival of Media Asia 2011 today, Carolyn Everson, VP, global marketing solution, Facebook, cited Singapore’s Health Promotion Board, social network game developer Zynga, sports

Keaveny gets industry nod

Advertising, 9 November 2011

Tom Keaveny, President and Managing Director of Discovery Networks Asia-Pacific, has been honoured at the recently concluded CASBAA convention in Hong Kong. The region's PayTV association bestowed Keaveny with the Chairman's Award for his contribution to the industry. CASBAA

Lost and found

Advertising, 17 October 2011

Singapore – The second season of History’s original production Hidden Cities will consist of eight episodes, double the number from the first season. The programme, which premieres on 23 November, explores seven countries across Asia. Hosted by Anthony Morse, it goes in search

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